MEDIA ECONOMY REPORT VOL. 12
Did Video kill the radio Star?
The Power of Audio in today’s Fragmented Marketplace
The Media Economy Report is MAGNA GLOBAL's flagship thought-piece that focuses on long-term industry trends.
MAGNA GLOBAL is the strategic global media unit of IPG Mediabrands. They architect go-to-market investment strategies across all media platforms on behalf of IPG clients and are dedicated to expanding the use of data and technology to execute media buys.
Bureau Oberhaeuser has been in charge of the Editorial and Information Design for the Media Economy Report since the launch of issue Volume 1 back in 2012.